The Smarter Minute | VMware
Executive Thought Leadership Series
MOTION GRAPHICSVIDEO EDITING
Client
VMware
Roles
Art Direction, Animation,
Video Editing.
Software used
Adobe Premiere Pro
Adobe After Effects
AI + DATA PRIVACY
AI + ENTERPRISE
AI + WORKLOADS
"The Smarter Minute" is a series of one-minute clips featuring executive thought leaders who translate intricate concepts into easily understandable insights that align with VMware's product sets and solutions, with a strong emphasis on the power of AI.
Process
Results
• Elevated VMware's credibility and strengthened its position in AI-driven solutions.
• Made complex AI concepts accessible to a broader audience.
• Maintained brand consistency throughout the series.
We started by selecting thought leaders and topics aligned with VMware's goals. We interviewed experts to gather valuable insights, then turned them into engaging videos. I edited these videos in Adobe Premiere Pro for clarity and brevity, and created custom animations in line with VMware's brand guidelines for a professional, branded look.
The Smarter Minute" is a series of one-minute clips featuring thought leaders who translate intricate concepts into easily understandable insights that align with VMware's product sets and solutions, with a strong emphasis on the power of AI.
